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Sort through the Twitter clutter with Twitter lists
Even though Twitter’s been around for a while, and I’ve been tweeting since 2008, I forget that there are people who don’t know about it and haven’t used it. I’ve run into several Twitter newbies or...
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15 tips for using social media marketing for nonprofit events
I’ve volunteered for my local United Way the last two years, but I’m not building houses, helping with community gardens or raising money. I’m using my social media marketing skills to help the agency...
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We’re getting away from Marketing 101
This is a guest post by my friend, photographer and social media marketer Dana Dillehunt. If you have a minute (or two), please check out her photography website, read her blog, Like her on Facebook,...
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How your social media content can drive traffic to your fans’ content
Social media marketing is about getting the most exposure and engagement for your business to help you spread word of mouth, create community and grow your business. Notice I said the word “your”...
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5 years, 1,000 followers, and (almost) 5,000 tweets: What I’ve learned on...
This month is my fifth anniversary with Twitter – I joined as @azurecollier in April 2008 – and as of today, I’ve grown to have a smidge over 1,000 followers and I’m pretty close to posting 5,000...
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How to get volunteers involved in social media during your nonprofit event
I recently volunteered with the social media marketing for my local United Way’s Day of Caring for the third year in a row. If you haven’t heard of this event, it’s a day-long volunteering event where...
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3 things you should know about the new Twitter profile design
It’s been a few weeks since Twitter unveiled a new look for profiles, and it’s very similar to Facebook. Which is not a bad idea. If you want to increase user engagement, draw new people to Twitter and...
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Need proof that social media marketing works? Check out the movie Chef.
When I went to the theater to see the movie Chef last weekend, I expected a quirky independent comedy with a lot of delicious cooking scenes. And I wasn’t disappointed. But what I didn’t predict is a...
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4 common mistakes people make on social media posts (and how to fix them)
Admit it: You’ve looked through your Facebook or Twitter feed and cringed when someone uses the wrong your/you’re, its/it’s or they’re/there/their. I know I’ve done it. Here are 4 more mistakes to add...
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6 tricks to get more clicks
Anyone who uses social media marketing to promote themselves or their business wants people to see and interact with all the content they’re sharing. Sometimes that just doesn’t happen. You have an off...
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